Professional Referrals – The Key to Customer Loyalty
We have all spent our entire careers carefully creating, cultivating, and elevating our reputation as leaders in our specialized areas of business. Whether it is in the legal, medical, financial, construction, entertainment or any other industry, businesses spend years, decades, and for some, centuries, building and protecting their respective reputations. This is because in any professional industry, our reputation is our most valuable asset. We have all heard the quote: “It takes twenty years to build a reputation and five minutes to ruin it.” This principle applies to every profession and proves itself daily. One poor decision can tarnish an […]